December 10, 2024 Copyright ©️ 2024 by goldkeen International Patent & Trademark Joint Office
Do you want your brand to grow into a franchise chain?
Is your brand really making a profit?
During a class hosted by the Distribution Consulting Association on New Retail Business Startup Consulting, we heard many entrepreneurs say they started their businesses with nothing but “the courage of Liang Jingru” (blind courage). It was also the first time many learned how to calculate the Break-Even Point (BEP).
You probably already know:
Cost + Profit = Revenue
Costs are divided into fixed and variable:
- Fixed costs include rent, full-time employee salaries, depreciation, and amortization.
- Variable costs include direct labor costs and outsourced processing fees related to production volume.
If you’re still reading at this point, remember this keyword:
Simpany Break-Even Point.
When you clearly want to know whether you're making a profit, input all your expenses—staff salaries, rent, logistics, etc.—into the table, and you'll find out:
- How much money you lose every day if you don’t open the store.
- How many drinks you need to sell to start making a profit.
- How much daily revenue is required to stay profitable.
Take time to rethink how to improve your brand—
Let’s build your franchise business together!
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